Setting marketing objectives to ensure obtaining a market share and achieving appropriate profits
Develop and implement marketing plans and programs at the short and long-term levels to ensure an appropriate growth rate in the company's profits
Research and analysis of various financial, technological and demographic factors in order to obtain marketing opportunities and reduce competition to a minimum
- Develop a plan for advertising and promotion activities
- Liaising with external advertising agencies to implement advertising campaigns
- Follow-up of the media, journalist and artistic community in order to prepare designs and editorial materials related to promotional activities
Develop a pricing strategy aimed at achieving the largest market share in the long term
Achieving the highest profit rate compared to the established standards
- Ensuring effective control over marketing activities and the union of corrective actions that ensure the achievement of marketing objectives in accordance with the set plan.
Provide recommendations on reconsidering the structure and organization of marketing teams to ensure that objectives are achieved
- Conducting marketing studies, whether on existing or new products
- Preparing and preparing reports on marketing activities