Career Objective:
- Delivering the brand or product to the target segment through well-known marketing tools such as promotions, advertising, public relations, etc., and that this is reflected in increasing sales and awareness of the company’s services and products and its brand
- Leading the marketing department in the company and taking care of its tasks and representing the marketing side on the board of directors
- Developing marketing strategies and plans
Formulating, monitoring and amending marketing budgets as soon as developments emerge on a quarterly and annual basis and allocating funds wisely
Deploying successful marketing campaigns from concept to implementation
- Planning digital, traditional and social media marketing campaigns
Maintaining the company's presence in social media across all digital channels
Measuring and reporting the performance of all digital marketing campaigns and evaluating objectives
Studying the company's services provided to users and the percentage of satisfaction
- Monitor and analyze market trends
- Conducting research and marketing studies of interest to the company
Work in a professional manner with regard to the design and content of the company's visual identity
Evaluate marketing projects using relevant KPIs and feedback from existing and potential customers
Building strategic relationships and partnerships with key actors
Measuring and reporting the performance of marketing campaigns, and evaluating objectives
Keep abreast of the latest trends and best practices in marketing and measurement
Requirements:
Bachelor's degree in suspense or similar field
Experience in car rental
At least 5 years of experience in marketing
Proven experience as a Marketing Manager or similar role
Experience in market analysis
Familiar with service marketing tactics such as integrated marketing campaigns
Proven experience in defining target audiences and in creatively creating and leading marketing campaigns across digital and traditional channels
Excellent Communication Skills
Teamwork skills, leadership, education and motivation
