- proven experience in public relations and account manager/ executive only
- Managing a portfolio of clients’ PR accounts
- Providing strategic counsel to clients to aid their PR and wider marketing campaigns
- Providing commentators and product or company information to the media (newspapers, magazines, radio, television and online news sites)
- Building relationships with existing and new clients
- Building relationships with key media contacts
- Liaising with clients regarding press campaigns, creative projects and PR solutions
- Dealing with the media, speaking to journalists and other members of the press
- Providing innovative and creative ideas to clients
- Briefing clients and updating them on press campaigns
- Analyzing PR coverage and providing written reports
- Communicating effectively with a range of stakeholders