Developing Marketing Strategies: Developing marketing strategies and plans for internal or external clients, providing support in discussions related to business development, and developing the entity's strategic competitive position
Campaign design: designing marketing campaigns, formulating key messages and identifying media channels, and working with advertising professionals to design and test materials in line with the overall marketing and advertising strategy
Campaign management: overseeing the implementation of marketing campaigns, monitoring marketing results, and proposing corrective actions when needed
Data analysis: Analyze market research data to determine consumer behaviors and preferences, and identify different marketing approaches and best practices in the field