- Planning, directing, coordinating and controlling the marketing activities of the Company's products by performing the following duties and responsibilities either individually or through subordinates.
Core duties and responsibilities:
- Setting marketing objectives in order to obtain a marketing share and make appropriate profits.
- Develop and implement marketing plans and programs to ensure an appropriate growth rate in the company's profits
- Research and analyze various financial factors in order to obtain marketing opportunities and reduce the intensity of competition to a minimum.
- Setting up a platform for advertising and promotion activities.
- Contact external advertising agencies to implement ad campaigns.
- Follow up the media, press and technical media to prepare designs and editorial materials related to promotional activities.
- Setting a pricing strategy aimed at achieving the largest market share in the long term.
- Achieving the highest profit rate.
- Ensuring effective control over marketing activities.
- Evaluate the market reaction towards marketing advertising programs.
- Make recommendations on reviewing the structure and organization of marketing teams to ensure the achievement of objectives.
- Conduct marketing studies on both existing and new products.
- Preparation and processing of reports on marketing activities.
- Evaluating their performance, awarding bonuses, imposing sanctions and investigating employees' complaints and seeking to resolve them
