Responsibilities:
Analyzing brand positioning and consumer insights
Shaping and communicating our vision and mission
Translating brand elements into market entry plans and strategies
Setting performance specifications, cost and price standards
Market applications and sales estimates
Measure and report on the performance of all marketing campaigns
- Evaluation of return on investment and key performance indicators
Monitor market trends and research consumer markets and competitors
Oversee new and ongoing marketing and advertising activities
Monitor consumer feedback and campaign KPIs
Develop innovative growth strategies
Lead creative development to motivate target audiences to 'take action'
Ensures that all correspondence, materials, presentations, and proposals seen by potential and existing clients are error-free, of high quality, and relevant to the client's business challenges
Communicate findings, ideas, and recommendations in a clear, persuasive manner in written, oral, and presentation forms
Understands nature-critical and oversees the backup and archiving of key client deliverables, credentials, and status history
Realizes the critical importance of documenting work
Requirements:
More than 3 years of experience working in digital marketing, offline marketing and 360 marketing strategy
Degree in Marketing or related field
Fluent in English
Experience with digital projects, websites, social media platforms and management tools
Ability to work in a fast paced environment
Great problem-solving skills and quick adaptive mechanisms
Data-driven thinking and an affinity for numbers
Strong analytical skills in partnership with a creative mind
Excellent knowledge of local marketing and advertising agencies in Saudi Arabia