- Liaising on a daily basis with clients and the media, often via telephone and email;
- Working as part of an account team to develop client proposals and implement the PR activity
- Preparing regular client reports and attending client meetings
- Researching, writing and distributing press releases to targeted media
- Collating, analysing and evaluating media coverage
- Attending and promoting client events to the media
- Commissioning market research
- Undertaking research for new business proposals and presenting to potential new clients
- Placing and devising colour separations, competitions and advertorials for clients
- Managing the PR aspect of a possible crisis situation.
